We believe that establishing meaningful self-regulation is in the best interest of every party within the industry ecosystem. Evidon is our Preferred Provider because their platform represents a powerful mechanism to help us achieve this goal faster.
Grace Liau
SVP — VivaKi Nerve Center
Evidon is the sole approach I'm aware of that has actually mapped out the full ecosystem approach to accountability. While it's key that their solution addresses the immediate need, it's equally important that they've recognized and planned for the pervasive and evolving nature of the issues that the OBA initiative touches.
George Pappachen
Chief Privacy Officer — Kantar Group (WPP)
Evidon is a key part of making the Self-Regulatory Program a success. We fully support their efforts to bring transparency and control to online behavioral advertising.
Stuart Ingis
Partner — Venable LLP, Counsel to the Digital Advertising Alliance
Consumers deserve not only notice of behavioral ads, but true transparency and the tools to take control of how their data is used online. The team at Evidon has built a comprehensive approach that provides rich consumer features, tapping into a broad cross-industry alliance, and satisfies the requirements of the self regulatory program.
Jules Polonetsky
Director and Co-Chairman — Future of Privacy Forum
P&G takes the trust of our consumers seriously. Evidon’s platform is a solution that gives consumers transparency and control over the ads they receive.
Sandra Hughes
Global Privacy Executive — Procter & Gamble
