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Five Best Practices for Marketing Cloud Management (MCM)

This White Paper, part two of a three-part series, highlights how businesses increased site performance.

This White Paper, part two of a three-part series, highlights how businesses increased site performance.

The study includes how leading companies, such as InterContinental Hotels Group and Equifax, have increased their website’s performance by implementing Marketing Cloud Management (MCM).

The first step usually taken is to evaluate the costs and benefits of a marketing cloud and to audit digital vendors and see how they gain access to the cloud.

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