Evidon InForm is the simplest, most comprehensive way to give consumers clear disclosures and control over how their data is collected and used on sites and in ads.
It’s the only technology that is built from the ground up to help companies navigate Self-Regulatory “AdChoices” Programs in the US and EU, and the EU ePrivacy Directive. Evidon InForm is the first technology endorsed by the Digital Advertising Alliance (DAA) and the European Interactive Digital Advertising Alliance (EDAA) as a standard method for providing evidence of compliance with the Self-Regulatory Principles.
Evidon InForm also helps you grow your business. Research shows that, when you empower consumers with transparency and control, 48% are more likely to purchase from your brand.
Click here to see a live implementation of Evidon website notice.
US Privacy Controls
For Ad Notice
Evidon ad notice, delivered via the "Advertising Option Icon," allows allows you to give consumers clear, comprehensive information about an ad — including detail on the companies behind it — and control over how their information is used:
For Site Notice
Evidon site notice also allows you to give consumers visibility into the companies that are collecting their information on webpages, which may include their browser data:
EU Privacy Controls
For Ad Notice
Evidon ad notice, delivered via the "Advertising Option Icon," allows allows you to give consumers clear, comprehensive information about an ad — including detail on the companies behind it — and control over how their information is used:
For Site Notice — Implied Consent
Evidon site notice also allows you to give consumers visibility into the companies that are collecting their information on webpages, as well as the ability to provide their consent to be tracked, a requirement of the ePrivacy Directive.