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From regulators to major European and global brands, privacy advocates to technologies to trade associations, key players from all sides of the online privacy issue joined us on December 6th at Field Fisher Waterhouse in London for this fantastic, standing-room-only event—the second in our ongoing series. We’d like to thank all attendees and participants for helping us make it so successful. Videos from key panelists and attendees are coming soon. |
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The ePrivacy Directive is being implemented across all 27 EU Member States. The law requires consumer “consent,” but how far must a company must go to obtain it? Creating an effective European framework for giving consumers transparency and control over how their information is used online while satisfying regulators is proving challenging. Once the rules are defined, will businesses be able to navigate them? Can the industry's self-regulatory programme match the scope of the law? Evidon Empower Europe – The Cookie Compliance Conference is here to help clear things up. Hosted by New Media AgeMichael Nutley, the second event in Evidon’s summit series dedicated entirely to consumer privacy and advertising will bring together key European regulatory, legal and business leaders for a frank discussion on how the ePrivacy Directive will empower consumers while enabling businesses to grow. Leading privacy and compliance technology provider Evidon and Field Fisher Waterhouse invite you to dig deep into a topic that touches everyone in the digital ecosystem and beyond. Programme
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An economist and computer scientist, Carl-Christian Buhr is a member of the cabinet of Neelie Kroes, the Digital Agenda Commissioner and EU Commission Vice-President. Among other things, he advises her on ePrivacy and data protection issues, ICT standardisation and interoperability as well as ICT research policy. In his previous job in the Commission he dealt with antitrust and merger control investigations, for example the Microsoft antitrust investigation and the Oracle/Sun Microsystems merger case.
Stuart joined AudienceScience in 2008 and as Managing Director, Europe is responsible for all its businesses in the UK and mainland Europe. Driving the development and adoption of audience targeting technology, Stuart has helped build and develop the business, making Europe the fastest growing region for AudienceScience.
As European MD, Stuart is responsible for the planning, execution and delivery of strategy across all of Europe. A key focus of Stuart’s role is to continue to deliver audience targeting solutions in the 14 EU countries currently using AudienceScience’s targeting tools, as well as drive expansion of the business into new markets.
Prior to joining AudienceScience, Stuart was Head of Digital Sales for EMEA at the Financial Times where he was instrumental in persuading the FT to embrace behavioural targeting technology and introduce audience targeting solutions as part of its advertising portfolio.
A committed believer in the future of audience targeting and the potential of digital advertising to bring real value to businesses and consumers alike, Stuart is Chairman of the IAB UK’s Behavioural Targeting Council. The Council is at the forefront of online privacy, helping to shape the future of the industry and working with the government to implement the latest EU directive.
Stuart is a regular industry speaker and panelist, presenting on a number of topics including online advertising, audience targeting and privacy legislation at events throughout Europe.
Dave Evans joined the Information Commissioner’s Office as a Compliance Manager of the health team in 2003 and also spent six months on secondment working as data protection officer for Eurojust, the EU’s judicial cooperation body for matters such as fraud, terrorism and drug trafficking. While at Eurojust, he was a central part of the small team which successfully negotiated the passage of the rules of procedure on data protection through the European Council.
He is now Group Manager of the Business and Industry Group with responsibility for policy and liaison in areas such as telecommunications and the internet, marketing, anti-fraud initiatives and technology. The Information Commissioner’s Office is an accredited provider of the Information Systems Examination Board (ISEB) course in data protection. Dave is Course Director with responsibility for accreditation, course management and administration.
Prior to working at the ICO, Dave worked in the public sector, helping hard-to-help groups such as ex-offenders find sustainable employment. He has also worked in Higher Education as a lecturer in American Literature.
Timothy joined the UK team as VP, Managing Director, after having worked as VP, Global Data Operations since Adnetik’s inception. Timothy brings over ten years of digital advertising expertise to the Adnetik UK and global team.
As VP, Global Data Operations, Timothy oversaw all six of Adnetik’s Ad Operations teams around the globe. During this time, much of his energy was spent in the UK market supporting ad operations and assisting in strategy and agency relations.
In addition to his current role as Managing Director of the UK, Timothy has assumed additional responsibilities as the lead privacy officer for Adnetik globally. In this capacity, Timothy keeps a keen eye on the evolving online consumer privacy landscape, and continues to implement self-regulation policies and best practices across all of Adnetik’s markets.
Prior to joining Adnetik, Timothy worked for Havas’s digital planning and buying agency, MeidaContacts. Throughout this time, he touched almost every area of digital advertising including display, paid search, online video, analytics, data quality, and agency operations. Timothy was also key in developing and implementing a custom implementation of MediaContact’s proprietary technology, Artemis, for its largest client in the US. During his tenure at MediaContacts, Timothy progressed from a Digital Display Planner/Buyer in Boston, MA, to Director of Data Operations for the entirety of the US market, overseeing data quality & accuracy, agency processes, and operational improvements.
Timothy received his Bachelor of Science in Business Administration from Northeastern University, graduating with honors in a dual concentration of Management Information Systems and Marketing.
Caspar Schlickum is Managing Director of Xaxis EMEA, and in this role is responsible for managing the operations and leading the strategic development of the Xaxis business across the region. Before taking his role at Xaxis, Caspar was EMEA Managing Director of the Media Innovation Group (MIG), one of the cornerstone companies that comprises Xaxis. Caspar has extensive experience in digital media and audience insight driven marketing, having spent four years at Mindshare as a global client lead, and one year within Kantar, the holding company for WPP’s research and insight businesses. Prior to joining WPP, Caspar was Commercial Development Director at Fairfax Digital, one of Australia’s largest publishing houses. Before commencing his career in marketing, Caspar spent six years in investment banking advising on technology, communications and infrastructure projects in the Asia Pacific region. Caspar holds an an Economics degree (with first class honours) from Monash University in Melbourne, Australia, and a MBA from London Business School and the Kellogg Graduate School of Management.
Evidon’s Chief Strategy Officer and head of policy, Colin spear-headed the Design Partner Program, which included agency holding companies, advertisers, networks and associations. An expert in privacy matters, he was the Vice President of Strategic Partnerships & Programs at TRUSTe from 2003 to 2009, where he developed and launched self-regulatory programs for email (Bonded Sender Program, Email Privacy Seal) and Software (Trusted Download Program). Execution across these programs drove the transition of TRUSTe to for-profit status and an A-Round from Accel Partners.
Earlier he was the Manager of Product Development at NetCreations from 1999 to 2002. Colin is a published author and has a BS in Economics and Human and Organizational Development from Vanderbilt University.
Eduardo Ustaran is head of Field Fisher Waterhouse's Privacy and Information Law Group and an internationally recognised expert in privacy and data protection law.
A dually qualified English Solicitor and Spanish Abogado, Eduardo specialises in the legal issues that derive from the use of information technology and the Internet. Eduardo advises on the impact of EU data protection and e-commerce law on the operational activities of all types of organisations, including FTSE 100 companies and public sector bodies. He advises a number of international clients on the adoption of global privacy strategies.
Eduardo regularly manages teams of lawyers across many jurisdictions and has assisted data protection regulators from different countries to align their positions and interpretation of the law. Named by Revolution magazine as one of the 40 most influential people in the growth of the digital sector in the UK, Eduardo is also ranked as a Leading Individual for data protection by Chambers UK and in a Computerworld survey.
Eduardo advises clients in the energy, life sciences, media & entertainment, public sector, retail and technology & communications sectors.
Eduardo has been appointed to the Board of Directors of the International Association of Privacy Professionals. He is also Co-chairman of KnowledgeNet London, the editor of Data Protection Law & Policy and a member of the Panel of Experts of DataGuidance. Eduardo is co-author of E-Privacy and Online Data Protection (Tottel Publishing, 2007) and of the Law Society’s Data Protection Handbook (2004). Eduardo is a regular contributor to our Privacy & Information Law blog and has taken part in many international speaking engagements.
Eduardo regularly lectures at the University of Cambridge as part of its Masters of Bioscience Enterprise on data protection law.
Khan is a career media professional, having focused his work on data driven marketing strategies and products. Khan started out his media career working at Avenue A, where he was responsible for publisher strategy and then moved to Microsoft where he was Senior Product Manager driving MSN’s audience targeting solutions. Mr. Smith also worked at TACODA as Vice President of Product Management & Marketing where he and his team successfully built out network behavioral products and platform, while also holding the role of Chief Privacy Officer. After TACODA was acquired by AOL, Khan joined the start-up team of ShortTail media as Vice President of Product Management and Chief Privacy Officer. Khan comes to Akamai from Sojern, where he held the position of SVP of Product Management and Chief Privacy Officer. Today, as Vice President, ADS & DATA, Mr. Smith is responsible for crafting and executing Akamai’s Data and Advertising product strategies.
Nick joined the IAB – the UK industry body for digital advertising - as its first head of regulatory affairs in April 2008. He leads the sector, both in the UK and at EU level, in working for the optimal policy environment for digital advertising, in particular on privacy issues, and helping to boost the understanding of digital media and its benefits within regulatory and political circles. Nick led the work to publish the IAB’s Good Practice Principles for behavioural advertising in March 2009, providing new rules based around notice, choice and education to help guide the industry and enhance consumer trust. He is also vice-chair of IAB Europe’s Policy Committee, spearheading self-regulatory initiatives at EU level, including the recently launched pan-EU Framework for behavioural advertising. Prior to this, Nick worked at Orange, leading public policy issues across both mobile and broadband sectors.
Louise Thorpe is currently working as Vodafone Group’s Global Privacy Counsel where she provides specialist advice on new products and services and manages strategic privacy risk for the Vodafone Group of companies. Most recently, Louise has been focusing the privacy issues associated with mobile advertising and analytics as well as driving privacy-by-design as a feature of services delivered through the mobile ecosystem.
She joined Vodafone Group after working as the Senior Privacy Manager for Vodafone UK where she managed privacy compliance and executed Vodafone's privacy strategy for the UK operating company. Prior to Vodafone, Louise worked as a Policy and Compliance Officer at the Office of the Victorian Privacy Commissioner in Australia whilst completing a Master of Laws (e-law).
Neil is responsible for introducing corporate policy into the CSMB CRM business within Dell – advising on new technology and ensuring Privacy compliant solutions, primarily within EMEA, but extending globally to embrace the scope of new technology.
Before joining Dell Neil spent 3 years advising on Privacy and Telemarketing operations within Acxiom Limited, prior to that heading the Compliance Unit at the UK Direct Marketing Association, preceded by over 20 years in the Direct Mail sector.
Neil has advised on Marketing and Data Protection, actively participating in external organisations such as FEDMA, DMA (UK) and the International Association of Privacy professionals
Currently Vice Chair IAPP KnowledgeNet London and Member of IAPP European Advisory Board.
Michael Nutley has worked in interactive media for 11 years, as editor and then editor-in-chief of New Media Age, the UK's leading publication for digital business. He became an independent consultant and writer earlier this year.
Those in the online marketing world know Doug Weaver through many different venues. He’s the author of The Drift, a provocative blog read by more than 6,000 top industry executives; a frequent moderator, host and speaker at iMedia Summit and Ad:tech events; and through both public and private sales workshops he’s trained thousands of interactive salespeople at more than 400 leading companies, including Yahoo!, USA TODAY, CBS Digital Media, The Wall Street Journal, NBC Universal, National Public Radio, ESPN, About.com and The New York Times.
After a 15‐year career in print advertising sales with companies like Hearst and Condé Nast, Doug became the advertising director for Wired Magazine in 1994 and sold some of the Web's first ads on the company's Hot Wired site. He then served as Vice President of sales for Firefly Network, a pioneering company in personalization, targeting and community. He founded Upstream Group in 1997.
Doug was elected to the Board of Directors for the Interactive Advertising Bureau and managed the development of both the IAB Road Show (the organization's main presentation to marketers) and the IAB Professional Development Series. He has spoken on internet advertising issues to CIMA (the Chicago Interactive Marketing Association), the Direct Marketing Association, the Magazine Publishers of America, the Advertising Research Foundation, the Advertising Club of Toronto and other leading organizations on three continents.
In 1999, Doug received the first IAB Service Award for commitment and contribution to the industry, and in 2008 he received the “Old Timer’s” ASPY Award from the Aspen Group, a coalition of digital agency leaders. In 2011 he received the Ad:tech Industry Achievement Award for his career‐long contribution to the growth and development of the interactive marketing business. Doug lives and works in Vermont, in sight of historic Lake Champlain and the beautiful Green Mountains, with his wife, Sharon Richards, and daughters Lucy and Madeline.
Genie Barton is the Director of the Council of Better Business Bureau’s Online Interest-Based Advertising Accountability Program. Ms. Barton launched the CBBB’s enforcement program which monitors industry compliance with the Self-Regulatory Principles for Online Behavioral Advertising, investigates potentially non-compliant entities, issues decisions regarding compliance, and refers entities that do not come into compliance to the appropriate government agency.
In her former position as Vice President & General Counsel of USTelecom, Ms. Barton advocated for large, mid-size and small broadband service providers, where her focus was on the critical issues of privacy, online advertising, broadband classification, network management, and consumer protection. She has fifteen-years of executive, legislative and judicial branch experience with a strong record of accomplishment and innovation across a broad array of major public policy initiatives.
Before coming to the private sector, Ms. Barton held a number of positions in government, including in the FCC’s Wireless Communications Bureau and in the Office of the General Counsel. She also served as Solicitor to the Board of the Congressional Office of Compliance and as legislative counsel in the Office of the General Counsel at the Department of Commerce. Ms. Barton is a co-chair of the Federal Communications Bar Association Committee on Privacy and Data Security.
Sharon Frank is currently working as a Director Privacy Compliance Europe Middle East and Africa at Johnson & Johnson and previously as Director Regulatory Affair and Quality Assurance at Cordis, a Johnson & Johnson Company. During her tenure at the European Commission, DG Enterprise and Industry, she worked as a Legal Officer/Legislative Officer in the unit of Medical Devices.
Prior to joining the European Commission, she held positions at the Dutch Ministry of Justice, Erasmus University of Rotterdam and the University of Amsterdam.
She is the author of the book: “A New Model for European Medical Device Regulation; A Comparative Legal Analysis in the EU and the USA”. Sharon Frank holds a Masters of Law degree of the University of Amsterdam and a PhD in European Law from Leiden University.
Anthony House is a manager on Google's Public Policy team, responsible for the company's external privacy & security work across Europe, the Middle East and Africa. He's been at Google since 2006. He has a doctorate in sixteenth century English history, and he maintains a keen interest in the places where access to information, technology, and urban government intersect.
As a Senior Policy Adviser in the Policy, Advocacy and Campaigns Division of Which?, Rob offers policy support to Which?’s publications and campaigns on science and technology issues. Relevant Which? projects that Rob has contributed to include the review of the Data Protection Directive, implementation of the e Privacy Directive, the Telecoms Framework and net neutrality. Previous to his role at Which? Rob worked at a technology consultancy firm where he specialised in market developments in the fields of nanotech, biotech, and biomaterials. Rob has a PhD in Molecular biology and worked for several years conducting laboratory-based researcher into, among other things, the genetic engineering of food crops.
Philip Milton is the lead policy advisor for e-Privacy and Internet policy at the Department for Culture Media and Sport. He was responsible for the successful implementation of the revised EU Electronic Communications Framework completed in May this year and has formulated UK policy on net neutrality, cookies and online privacy. Before taking up his current post Philip worked across Whitehall in a range of policy positions, including posts in the Department for Business and the Serious Fraud Office. Philip has studied at the Universities of Leicester and Illinois.
Zuzanna is responsible for delivering Microsofts “Scaled Display” strategy, evangelizing the capabilities of the Microsoft Media Network and Microsoft Advertising Exchange driving revenue share and growth across the EMEA markets.
Her role encompases overseeing sales, marketing and product development, acting as a pivitol point of feedback betweek the customer and Microsoft’s Redmond based Business Divisions.
Zuzanna’s career began in digital media and over 12 years she’s worked across a multitude of both start-up and established business from ISPs and Portals to an online auction house and an internet retailer before joining the UK’s 1st media network, in 2004. She stayed with this company running the sales division and eventually joined Microsoft under the aQuantive acquisition in July 2008.
Zuzanna is a recognised industry expert on data driven audience targeting and vice-chair of the UK IAB’s Behaviour Targeting Council. She is a frequent and highly competant media commentator drawing upon her extensive experience to help shine a light on the fast paced and dynamic digital marketplace. Her consumate ability to educate businesses has led her to become one of Microsoft’s most visable industry evangelists. Zuzanna is based in London.
Kim Hess serves as a Senior Manager in the Privacy Office for Wal-Mart Stores, Inc. Kim brings over 20 years of retail experience to her privacy role, integrating practical privacy solutions into the everyday retail environment. In this role, Kim is responsible for developing privacy compliance programs around Walmart and Sam’s Club marketing projects. Key programs have included Online Behavioral Advertising, Social Media and Mobile Campaigns. Additionally, Kim implemented Walmart’s global data breach response processes. Kim also manages the corporate privacy policies and customer marketing preferences/correspondence. Prior to this role, Kim helped to establish the HIPAA privacy program for the Walmart Health & Wellness division.
Kim is an active Member of the International Association of Privacy Professionals (IAPP), and holds both the CIPP and CIPP/IT privacy certifications.
Amy is a member of the firm's Advertising Technology & Media Group in the Washington, D.C. office. She practices in the telecommunications field, primarily in the areas of media, privacy, data security, and emerging technologies. She has experience advising clients, including telecommunications providers, broadcasters, and other business entities, with matters pending before the Federal Communications Commission (FCC), National Telecommunications and Information Administration (NTIA), U.S. Congress, Federal Trade Commission (FTC), and federal courts.
Amy is a member of the Social and Digital Media Task Force. She co-authored the Data Privacy & Security chapter of the Social Media White Paper entitled "A Legal Guide to the Commercial Risks and Rewards of the Social Media Phenomenon."
Amy represents media clients with regulatory issues spanning media ownership to closed captioning, and channel carriage negotiations to content regulations. She has particular experience in the regulation of vice speech over broadcast facilities and the Internet. Amy assists privacy clients with the development of risk management programs, and counsels clients in the information technology industry with Voice over Internet Protocol (VoIP) regulatory compliance, and the development of Service Level Agreement (SLA) contracts. Amy is also a Co-Chair of the Federal Communications Bar Association's Privacy and Data Security Committee.
Preceding her legal career, Amy spent several years as a technology consultant, during which time she performed network security design and implementation. From 1997 to 2001, Amy owned and operated her own technology consulting company.
Ashkan Soltani is an independent researcher and consultant specializing in consumer privacy and security on the Internet. He has more than 15 years of experience as a technical consultant and has published two major reports on the extent and means of online tracking: "KnowPrivacy: The Current State of Web Privacy, Data Collection, and Information Sharing" [http://knowprivacy.org] and "Flash Cookies and Privacy" [http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1446862], which revealed the use of Flash to circumvent consumer privacy choices and coined the term re-spawning of Zombie Cookies. He has served as a staff technologist in the Division of Privacy and Identity Protection at the Federal Trade Commission and also worked as the primary technical consultant on the Wall Street Journal’s What They Know series investigating Internet privacy and online tracking.
Finally, he recently testified in front of the Senate Commerce Committee hearing on "The State of Online Consumer Privacy" (03/16/2011) [http://commerce.senate.gov/public/index.cfm?p=Hearings&ContentRecord_id=e018f33b-d047-4fba-b727-5513c66a6887] and the Senate Judiciary Committee hearing on "Protecting Mobile Privacy: Your Smartphones, Tablets, Cell Phones and Your Privacy" [http://judiciary.senate.gov/hearings/hearing.cfm?id=5157] (05/10/2011)
In 2007, Joe founded MediaMath to create the new discipline of media trading. After a decade representing buyers in online marketing – top-tier agencies and Fortune 500 marketers such as AOL, American Express, IAC, Verizon and Vonage – Joe saw the need to reshape the landscape by integrating technology, data, analytics, and marketing best practice into a singular media buying platform (named, appropriately enough, TerminalOne®).
A successful serial entrepreneur, Joe was more recently the founder, President and Chairman of Poindexter Systems / [x+1], a pure-play marketing optimization company. [x+1] was named one of Inc.’s Top 500 Fastest Growing Companies in 2006 prior to his departure to found MediaMath.
His first career was as an investment banker, which may appear quaint and archaic in five years, but provided an excellent grounding in quantitative analysis and market dynamics.
He continues as an active investor in technology, real estate, and film as a managing director of Porcellian Capital, LLC, a seed and Series A stage investment fund.
Joe is surprisingly proud of his Patent 20020188508, an “Online System and Method for Dynamic Segmentation and Content Presentation”, and his speaking and writing engagements with the DMA, ad:tech, Mediapost, ClickZ, AdMap, and others.
Joe graduated from Harvard University with a BA in English and was a Teaching Fellow in cosmology, set theory, and the history of science. He lives in New York City with his wife, Daria, and their children Dune and Jack, born on the summer and winter solstices respectively.
Edmund Lee is a reporter at Advertising Age covering digital media. He has written for the New York Times, New York Magazine, The New York Daily News, The Village Voice, Portfolio, Capital New York, Vibe magazine and elsewhere. You can follow him on Twitter: @edmundlee
As Admeld's Chief Media Officer, Jason oversees the company's global relationships with demand and data partners, and spearheads strategic projects serving the Web's largest and most prominent publishers. Jason joined Admeld from Time Inc., where he was Vice President of Strategy & Revenue Management. Prior to Time Inc., Jason was at Rapt, a part of Advertising and Publisher Solutions at Microsoft. Before that, he spent more than a decade in the airline industry, most recently as the director of revenue management, sales and online distribution for Virgin America.
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